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How Immediate Media uses audience insights to refine their content monetization strategy

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Immediate Media started its content monetization journey using affiliate marketing to monetize content they were already creating. Now they’re using insights to power a more expansive commerce strategy involving teams across the organization. 

 

Download the free case study and see how they make it work. 

Using forums
centered on keywords to drive affiliate revenue

+90%
year-on-year revenue from ecommerce

Key achievements

Service journalism

as a valuable offering for niche audiences